Frank Simoes (1937–2002) was an Indian writer and pioneering advertising executive who was the first Indian to set up his own advertising agency. He initially worked for advertising agency Ogilvy & Mather before setting up his own company; his campaigns included work for Only Vimal, Raymonds, Taj Hotels, Liberty Shirts, and BOAC. He quit advertising while still successful in the 1970s. He sold his firm, and moved to Goa to become a writer.
Malavika Sanghvi wrote in her column in The Times:
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